2019 has been an awesome year. We launched some stellar projects, hosted a documentary screening and took a company trip. It got even sweeter a few weeks ago when we heard we’d won five American Graphic Design Awards from Graphic…
“Do you know what makes a city great? A little weirdness. We need to do something weird.” It’s an idea I heard from a colleague and good friend of mine when we were planning events for St. Louis Design Week…
Earlier this year we worked with the City of O’Fallon, Illinois to create branding and a website to support the area’s economic development efforts. During the design process, we mocked up some signs and cubes as examples of what the…
Our team got some big news this week: we’re excited to share that Atomicdust earned four Health + Wellness Design Awards from Graphic Design USA, a leading publication for graphic designers for more than 50 years. GDUSA’s annual Health +…
I was in an internal meeting recently when someone posed an interesting question: what’s the most important aspect of marketing? We started debating. Companies have to have a website. CRMs are essential too. But what component is the most foundational…
One of the most rewarding experiences we have as designers and marketers is hearing from clients who are pleased with our work and are seeing results in their companies. Another is having our work recognized by industry leaders—our peers who…
Your company’s value proposition (or “value prop” if you love shorthand) is the single most important piece in your marketing puzzle. Why? Your value proposition forms the foundation (or at least it should) for everything you do. It answers one…
The first thing that you should know about this story is that R.J. Hartbeck is an idea machine. I’ve known R.J. for a couple years now, and every time we meet for coffee or lunch, he’s constantly telling me new…
The story of branding workshops begins long ago, in the year 2016. It was before I came to Atomicdust, but as the legend goes, the team noticed that some clients could benefit from a condensed version of our branding program—instead…
We always ask a lot of questions when we start branding and website projects. So it wasn’t unusual when we started our partnership with growing law firm Husch Blackwell this way. What surprised us, however, was that they asked questions…
