Blog: Branding

Atomicdust Earns Five 2020 MarCom Awards

Navigating turbulent times. It was an apt theme for the 2020 MarCom Awards, as marketing and communication professionals around the globe pivoted to keep brands ahead of the curve amidst ever-changing landscapes. We’re excited to share that Atomicdust earned five…


The Benihana Approach to Brand Differentiators

I was listening to a podcast the other day when I heard a great example of brand differentiators: “Like any good story, the history of Benihana begins with the descendent of a samurai warrior and a small Tokyo coffee shop.”…


July 2020 (Virtual!) Marketing + Design Events

As 2020 continues and the world rapidly evolves, designers, marketers and entrepreneurs are all working to figure out how to keep up. We’ve rounded up the best events happening online this month to help you stay connected, motivated and in-the-know.…