July 2024 Marketing + Design Events
Artificial intelligence is dominating the marketing conversation right now and marketers across industries are trying to navigate the best ways to leverage it for their brands. This month’s list of marketing and design events falls right in line, with topics ranging from using AI in data platforms to location intelligence to management. But if you’re looking to hone your skills beyond AI, there are webinars for deeper audience understanding and inclusivity, too. This month’s roundup has something for any kind of curiosity.
Keep scrolling to see everything on the calendar in July, and as always, stay up-to-date with the Atomicdust team by following us on LinkedIn and Instagram.
Wednesday, July 10 at noon CT
From Clicks to Conversions: Mastering the Art of Location Intelligence with Foursquare
Foursquare shares the secrets of the consumer journey in this webinar with Senior Director of Product Marketing, Arianna Vogel. Learn how to combine location intelligence with transaction data to transform your marketing strategy, boost KPIs and maximize ROI. Sign up.
Wednesday, July 10 or September 11 at 5:30 CT
Mastering Video Marketing
Create engaging videos that captivate your audience and drive results with expert Corey Piper. His proven strategies and insider tips will help you harness the power of video marketing whether you’re a business owner, marketer or content creator. This event will equip you with the skills to craft compelling stories, optimize videos for visibility and leverage platforms like YouTube and social media. Register now to secure your spot.
Thursday, July 11 at 2 pm CT
FUNdamentals of Ethical Marketing: Strategies for Reaching Older Adults
This ANA webinar will explore how your brand can engage ethically and effectively with older adults. AARP’s Jessica Prell will share valuable guidelines and fraud prevention tips to master ethical marketing practices and enhance brand trust. Don’t miss it.
Wednesday, July 17 at noon CT
The ‘Stackie Awards’ – Who has the Best MarTech Stack and Why?
Discover the best martech stacks in the 2024 Stackie Awards as Scott Brinker, Editor of Chiefmartec.org reveals the top five winners and explains why their stacks stood out. Submissions highlight the use of GenAI for content creation, data analysis, and more, as well as the innovative application of ‘aggregation theory’ for unifying data and workflows. Register today.
Thursday, July 18 at 1 pm CT
Market Your Business Like an Ad Agency
Discover how to use free tools and resources to make smart marketing and advertising decisions for your business by leveraging library data resources. Option for in-person or virtual participation via Zoom. Registration is recommended.
Thursday, July 18 at 2 pm CT
Harnessing AI & Machine Learning in Customer Data Platforms for Dynamic Campaign Activation
Discover how integrating customer data platforms (CDPs) with AI and ML technologies can transform your marketing. Learn to centralize data, extract actionable insights, personalize campaigns and optimize performance within CDPs. Register.
Wednesday, July 24 at noon CT
Transforming the Digital Landscape Through Gender Inclusive Audience Intelligence
SeeHer and Comscore host a webinar on a groundbreaking tool to revolutionize how marketers engage with gender equality champions. Discover how integrating gender equality measurement principles into the Comscore Plan Metrix Survey can provide unprecedented insights into your audience’s attitudes and behaviors. Gain valuable knowledge to enhance persona development and craft compelling campaigns. Lead the change.
Wednesday, July 24 at 2 pm CT
AI’s Impact on Agency Management: A Roadmap for Marketing Procurement
This webinar features practical strategies and actionable steps to implement AI in your agency management program. Join Richard Benyon, Co-founder & Chief Evangelist at Decideware, to optimize your agency relationships and stay ahead in the evolving digital landscape! Level up your management.
Thursday, July 25 at noon CT
Embracing the Cookie-less Era: Strategies, Innovations, and Action Plans
Delve into the future of addressable advertising without third-party cookies in this ANA webinar. Discover unique strategies for personalized advertising and gain actionable insights to adapt to this evolving, cookie-less future landscape. Secure your spot.
Thursday, July 25 at 2 pm CT
The State of Gen Z and the Future of Advertising
Dive into actionable insights on the Gen Z audience and learn how to optimize your marketing strategies across social, digital, TV and streaming platforms to engage and convert this key consumer cohort effectively. Don’t miss out.
Monday, July 29-Friday, August 2 2024
ANA IQ, A Global Week of Learning
Experience the ultimate online learning platform for marketers with the ANA IQ Conference! Engage with cutting-edge marketing thought leadership and design your personalized learning journey with flexible on-demand and live sessions. Learn from topics covering advanced AI prompt engineering, leveraging AI across enterprises and transforming marketing with Gen AI. Learn more and sign up.
